Apple Raises Prices for Music and TV+

Apple Raises Prices for Music and TV+

Assessment

Interactive Video

Business, Architecture

University

Hard

Created by

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Apple has increased prices for its main services, including Apple TV+, Apple Music, and Apple One bundles, citing higher licensing costs. The price hikes may influence competitors like Spotify to adjust their pricing. Analysts predict Apple's services revenue to approach $20 billion, with overall revenue between $80 and $90 billion, showing moderate growth compared to the previous year. The iPhone 14 Pro and Pro Max have contributed significantly to this growth, thanks to new features and an extended sales period.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the new monthly price for Apple Music in the US after the recent price increase?

$9.00

$10.00

$11.00

$12.00

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following reasons did Apple give for the price increase in their services?

Increased competition

New government regulations

Higher licensing costs

Decreased demand

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the expected revenue for Apple's services in the upcoming quarter?

$20 billion

$25 billion

$10 billion

$15 billion

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How much year-over-year growth is Apple expected to achieve in the upcoming quarter?

15-18%

10-12%

20-25%

5-8%

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which feature is NOT mentioned as a reason for the success of the iPhone 14 Pro and Pro Max?

Satellite features

Dynamic Island

Longer battery life

Better camera