LightShed's Greenfield on Disney Subscriber Miss

LightShed's Greenfield on Disney Subscriber Miss

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses the challenges faced by the media industry, particularly Disney, due to cord-cutting and the financial impact on traditional broadcasting. It compares Disney Plus and Warner Brothers' strategies, highlighting Disney's integration plans with Hulu and the financial burden of acquiring it. The video also addresses Disney's struggles with its core franchises and animation, the effects of the writers strike, and the potential impact of AI on media production and competition.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the main reasons traditional media companies like Disney are struggling?

Expansion of cable networks

Growth in advertising revenue

Rise of cord-cutting

Increase in cable subscriptions

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What strategy did Disney and Warner Brothers Discovery initially aim for with their streaming services?

Offering only classic movies

Becoming similar to Netflix

Focusing solely on children's content

Specializing in live sports

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What financial challenge is Disney facing with Hulu?

Hulu's outdated technology

High cost of acquiring Hulu

Hulu's declining subscriber base

Hulu's limited content library

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a significant issue Disney is facing with its core franchises?

Excessive marketing costs

Decline in franchise performance

Lack of interest in animation

Overproduction of content

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How might a prolonged writers' strike impact Disney?

Increase in advertising revenue

Reduction in production costs

Delay in new content for streaming

Boost in linear TV viewership

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a potential risk of AI for the media industry?

Decreased user engagement

Improved content quality on social media

Higher production costs

Increased piracy

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How is Disney primarily identified in the industry?

As a technology company

As a media and entertainment company

As an IP company

As a streaming service provider