Exploring the Impact of Technology on Film Making: A Look at Hewlett Packard's Role in Animation Innovation

The transcript discusses the evolution of filmmaking technology, highlighting George Lucas's insights on the changes since the first Star Wars film. It emphasizes Hewlett Packard's role in advancing film technology, including their collaboration with DreamWorks on Shrek. The SE3D project is introduced, showcasing HP's support for emerging animators. The transcript concludes with a focus on new rendering technologies that enhance animation efficiency and the broader implications for media production.

What role does Hewlett Packard play in the film industry according to the first section?

• They are a film production company.

• They sponsor film festivals.

• They provide technology for filmmaking.

• They are a casting agency.

Which project is mentioned in the second section that involves HP and animators?

• Project Shrek

• SE3D

• DreamWorks Initiative

• Animation 101

What is the main goal of the SE3D project?

• To pair animators with technology for short films

• To research new animation techniques

• To create feature-length films

• To develop new film editing software

How has HP's on-demand computing power changed the animation process?

• It has increased the time needed for rendering.

• It has made animations less lifelike.

• It has made animations more expensive to produce.

• It has reduced the rendering time significantly.

What is the broader aim of the technological advancements discussed in the third section?

• To focus solely on blockbuster films

• To eliminate the need for animators

• To make films more expensive

• To change the economics of media production