What is Corporate Social Responsibility (CSR)?

The video explores Corporate Social Responsibility (CSR), contrasting shareholder and stakeholder perspectives. CSR is a business model integrating social and environmental concerns, aiming to enhance communities and reduce harm. Ethical views differ: shareholders may see CSR as profit abandonment, while stakeholders view it as community support. CSR motivations include philanthropy and self-interest, offering benefits like brand enhancement, customer loyalty, and risk mitigation. The video concludes with a summary and introduces the next topic, the triple bottom line.

What is the primary focus of the shareholder perspective on business responsibility?

• Maximizing community welfare

• Maximizing shareholder profit

• Balancing profit and social concerns

• Reducing environmental impact

How does the stakeholder perspective view the role of a business?

• As a government entity

• As solely profit-driven

• As a community partner

• As a non-profit organization

What are the two main objectives of CSR according to the video?

• Doing positive good and reducing harmful activities

• Maximizing shareholder profit and reducing costs

• Enhancing brand image and increasing sales

• Increasing market share and reducing competition

From a shareholder perspective, what could drive CSR?

• Government regulations

• Enlightened self-interest

• Employee demands

• Philanthropic objectives

How can CSR serve shareholder interests?

• By reducing employee engagement

• By winning customer loyalty

• By limiting market expansion

• By increasing operational costs

Which of the following is a benefit of CSR mentioned in the video?

• Decreased investor interest

• Risk mitigation

• Higher employee turnover

• Increased tax liabilities

What is the next topic to be discussed after CSR in the video series?

• Corporate governance

• Shareholder value

• Triple bottom line

• Environmental sustainability