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Snack Demand Increasing Amid Pandemic, Mars Wrigley Says

Snack Demand Increasing Amid Pandemic, Mars Wrigley Says

Assessment

Interactive Video

Business, Health Sciences, Biology

University

Practice Problem

Hard

Created by

Wayground Content

FREE Resource

The video discusses how COVID-19 has influenced consumption habits in emerging markets, particularly in the snack category. It highlights shifts in purchasing behaviors towards digital orders and larger pack sizes. Mars Inc. has maintained solid performance due to its diverse portfolio, despite some impact on the gum segment. The company is adapting to health trends by offering healthier snack options. Supply chain challenges are addressed with creative solutions, ensuring continued operations and product availability.

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7 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How have consumption habits changed in emerging markets during the pandemic?

Evaluate responses using AI:

OFF

2.

OPEN ENDED QUESTION

3 mins • 1 pt

What opportunities have arisen for companies like Mars Inc. due to changing consumer behaviors?

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OFF

3.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways has the pandemic affected the gum business specifically?

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OFF

4.

OPEN ENDED QUESTION

3 mins • 1 pt

How has the trend towards healthier eating impacted the snack industry?

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OFF

5.

OPEN ENDED QUESTION

3 mins • 1 pt

What were the three priorities for Mars Inc. during the COVID pandemic?

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6.

OPEN ENDED QUESTION

3 mins • 1 pt

How did Mars Inc. manage to keep their factories running during the pandemic?

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OFF

7.

OPEN ENDED QUESTION

3 mins • 1 pt

What strategies did Mars Inc. implement to adapt to supply chain disruptions?

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OFF

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