The Big Challenge Facing J.C. Penney's Turnaround

The Big Challenge Facing J.C. Penney's Turnaround

Assessment

Interactive Video

Business, Information Technology (IT), Architecture, Life Skills

University

Hard

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The video discusses Jcpenney's strategic challenges, focusing on its expansion into non-apparel categories while maintaining apparel as its core business. It highlights the impact of liquidation sales on financial results and the ongoing need for promotions. Additionally, the video examines cost pressures in the retail sector, particularly in shipping, as online sales grow and free shipping becomes a standard offering.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What consistent theme is observed among retailers regarding cost management?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What cost pressures are retailers facing as they grow their online presence?

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