Diller Discovered QVC, Interactive TV From His Designer Wife

The transcript details a journey into the world of QVC, highlighting its innovative use of technology and screens for interactive purposes. The speaker recounts a pivotal lunch with Comcast executives, leading to an interest in QVC. This decision was made before the Internet became mainstream, showcasing early technological convergence. The narrative reflects on the skepticism faced and the eventual success in the business venture.

What was Barry Diller's initial impression of QVC?

• He was intrigued by its interactive use of screens.

• He found it to be a boring concept.

• He believed it was a failed business model.

• He thought it was a traditional retail store.

During the lunch with Ralph and Brian Roberts, what did Barry Diller learn about QVC?

• That it was a failing business.

• That it was a new restaurant chain.

• That the founder was planning to retire.

• That it was a government project.

What opportunity did Barry Diller see after his lunch with Ralph Roberts?

• Launching a television network.

• Opening a new hotel.

• Investing in QVC.

• Starting a new fashion line.

What was the general perception of Barry Diller's decision to invest in QVC?

• It was seen as a brilliant move.

• People thought it was a risky and crazy decision.

• It was considered a safe investment.

• Everyone was indifferent to his decision.

What technological convergence did Barry Diller notice at QVC?

• The merger of radio and television broadcasting.

• The integration of social media platforms.

• The combination of computers, telephones, and television.

• The use of virtual reality and AI.