Facebook Faces Fresh Allegations of User Data Privacy Breach

Facebook Faces Fresh Allegations of User Data Privacy Breach

Assessment

Interactive Video

Business

University

Hard

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Quizizz Content

FREE Resource

The video discusses Facebook's past business practices and their impact, highlighting data privacy concerns and changes in user behavior. It explores public awareness of Facebook's advertising model and the shift to other platforms like Instagram and WhatsApp. The importance of Instagram in Facebook's business and the challenges it faces in avoiding similar issues are examined. Finally, Facebook's strategic shift to regain momentum and investor confidence is discussed.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was one of the major impacts of the Cambridge Analytica scandal on Facebook?

Heavily affected share prices

Expansion into new markets

Improved data security

Increased user engagement

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How has the public's perception of Facebook as an advertising platform influenced user behavior?

Users are moving to platforms with better data protection

Users are unaware of Facebook's revenue model

Users are spending more time on Facebook

Users are sharing more personal information

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which platform is mentioned as having a stronger protection of user data?

WhatsApp

Twitter

Snapchat

Instagram

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a critical strategy for Facebook to avoid issues on Instagram?

Increase advertising on Instagram

Proactively monitor and address issues

Merge Instagram with Facebook

Reduce the number of Instagram users

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Facebook's focus for 2019 to regain investor confidence?

Launching new platforms

Increasing advertising costs

Reducing the number of users

Demonstrating momentum through new initiatives