Kevin Systrom on Instagram's Ad Strategy

The video discusses Instagram's advertising strategy, highlighting its potential due to inspiration and engagement. It addresses challenges in monetization, balancing user experience with ads, and the influencer economy. The focus is on building a sustainable business model while maintaining community values and preparing for future growth.

What is Instagram's number one value regarding user experience?

What is Instagram's approach to influencer advertising?

What steps is Instagram taking to ensure consumers know when they are viewing ads?