Star Wars 'Galaxy's Edge' Offers Disney a Do-Over in Orlando

Star Wars 'Galaxy's Edge' Offers Disney a Do-Over in Orlando

Assessment

Interactive Video

Business

University

Hard

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The transcript discusses Disney's Star Wars themed attractions, focusing on the differences between the Anaheim and Florida locations. Florida aims to boost attendance by waiving restrictions. The financial stakes are high, with each expansion costing a billion dollars. The demand for Star Wars is strong, but attendance has been down. Disney is balancing its reliable theme park business with a new streaming service, hoping both will succeed.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges does Disney face regarding attendance at their theme parks?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the launch of Disney's streaming service impact their theme park business?

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