Who are the Stakeholders and What do they want?

The video tutorial discusses the importance of identifying primary and secondary stakeholders, understanding their concerns, and determining material issues for an organization. It emphasizes the need for effective communication and engagement strategies to ensure stakeholders are informed and involved in sustainability efforts. The tutorial highlights the importance of doing no harm and maintaining ongoing dialogue to create new business opportunities and communicate achievements.

What are some differences in issues that various stakeholder groups may care about?

Why is it important to communicate back to stakeholders after gathering their feedback?