Traditional Marketing Media

The video discusses various traditional marketing media options, emphasizing their continued relevance despite the rise of digital media. It covers TV, radio, newspapers, magazines, billboards, vehicle signs, in-store advertising, catalogs, endorsements, referrals, and sponsorships. Each medium is analyzed for its effectiveness and unique advantages in reaching specific audiences. The video highlights the importance of integrating traditional media with digital strategies to maximize marketing impact.

Explain the role of endorsements in traditional marketing.

What is the significance of referrals in both traditional and digital media?