Beating Amazon's Echo: The Virtual Assistant Face Off

The video discusses the rise of virtual assistants, starting with Amazon's Echo and its digital assistant Alexa. It highlights Echo's market success and its impact on Amazon's e-commerce. Google entered the market with Google Home, offering a competitive product. Apple's Siri, although an early player, has been limited to iPhones, and Apple is reportedly developing a competitor to Echo. The market for virtual assistants is expected to grow significantly.

Discuss the competitive landscape of virtual assistants as mentioned in the text.

What are the expected market trends for voice assistants in 2017 according to IDC?