UK businesses react to Tier 4 restrictions

The transcript discusses the impact of COVID-19 restrictions on a business, highlighting the challenges faced due to tier changes and the loss of peak business months. It emphasizes the difficulties of repeated closures, particularly affecting weddings and suit services. The business has adapted by launching a website, offering click and collect, and providing free delivery across the UK. The importance of online presence and community support is underscored as crucial for survival.

What feelings does the speaker express about having to close their doors again?

What role did online services and social media play for the business during the pandemic?