Dish to Unveil $20-a-Month Streaming-TV Service

Dish to Unveil $20-a-Month Streaming-TV Service

Assessment

Interactive Video

Business, Performing Arts

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses the shift in the media industry as companies like Disney and Dish move towards direct-to-consumer models, challenging traditional cable bundles. ESPN's role as a key driver in this transition is highlighted, emphasizing its brand power beyond cable. The video also explores the strategic decisions media companies face in balancing traditional bundles with new internet-based offerings, ensuring they maintain pricing control and adapt to consumer preferences for mobile and online content.

Read more

5 questions

Show all answers

1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the implications of consumers wanting to pay a lower price for fewer channels?

Evaluate responses using AI:

OFF

2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does ESPN influence the cable business according to the text?

Evaluate responses using AI:

OFF

3.

OPEN ENDED QUESTION

3 mins • 1 pt

Discuss the significance of sports content in the media ecosystem.

Evaluate responses using AI:

OFF

4.

OPEN ENDED QUESTION

3 mins • 1 pt

What strategies might media companies employ to maintain pricing control over their content?

Evaluate responses using AI:

OFF

5.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges do media companies face in transitioning to direct-to-consumer models?

Evaluate responses using AI:

OFF