Why Apple Needs a Subscription Plan

The video discusses the potential for Apple to transition to a subscription-based model, similar to Amazon Prime, by bundling products and services like iPhone, Apple TV, and Apple Music. This model could help Apple seed the market with new products and gain critical mass quickly. Despite current success with the iPhone 7, the smartphone industry is experiencing low growth, prompting Apple to explore adjacent revenue sources. The discussion also touches on the competitive landscape, particularly Samsung's challenges, and the possibility of Apple expanding its subscription offerings.

What is the main idea behind Apple's proposed subscription model?

How does the proposed Apple subscription bundle compare to Amazon Prime?

What products and services are included in the suggested Apple subscription bundle?

What potential benefits could Apple gain from introducing a subscription service?

What challenges does Apple face in implementing this subscription model?