Taiwan's KKday Says Pandemic Boosted Domestic Travel Demand

Taiwan's KKday Says Pandemic Boosted Domestic Travel Demand

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Interactive Video

Business

University

Hard

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The video discusses KK's strategy to adapt to changing travel demands by focusing on domestic markets and digital transformation. With a recent $75 million fundraising, the company aims to digitize services for suppliers, especially in Southeast Asia. KK plans to expand its presence in Asia, targeting 550 cities, and aims to become the leading tourist activities platform. The impact of COVID-19 has accelerated digital transformation, and KK is helping suppliers adapt to new trends. The company emphasizes customer service and sustainability as key differentiators.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the goal of the 'racial system' mentioned in the text?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How has the pandemic influenced the travel business according to the speaker?

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