Wall Street Backs Paul Rabil's Lacrosse League

The video discusses the Premier Lacrosse League (PLL) and its competition with Major League Lacrosse. It highlights the PLL's unique tour-based model, media partnerships with NBC, and a player-first approach offering full-time employment and equity. The league aims to expand lacrosse's reach through modern media and strategic partnerships, focusing on player welfare and market growth.

What are the key strategies mentioned for building the Premier Lacrosse League (PLL)?

What is the significance of the partnership with NBC for the PLL?

How does the PLL plan to engage with millennials and modern media?

How does the PLL aim to attract new fans and audiences?

What are the benefits provided to players in the PLL?

In what ways does the PLL differ from traditional sports leagues?

What evidence is provided to support the PLL's business model?