Paris Motor Show: Volvo Unveils New XC90

Paris Motor Show: Volvo Unveils New XC90

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Interactive Video

Business, Architecture

University

Hard

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Volvo CEO Hakan Samuelsson discusses the company's strategy to compete with German luxury car manufacturers, emphasizing rebranding and simplicity in design. He highlights Volvo's focus on safety and responsibility as premium features. The discussion covers market trends in Europe and Russia, Volvo's advancements in autonomous driving, and regulatory challenges. The CEO also addresses Volvo's position in the Chinese market, noting the support from parent company Geely and the impact of geopolitical events on growth.

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3 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What does Hakan Samuelsson suggest is the new luxury feature for Volvo?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of autonomous driving for Volvo's future?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Hakan Samuelsson perceive the growth of the luxury car market in China?

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