GM's Barra: Looking to China, Mid-Size Trucks for Growth

GM's Barra: Looking to China, Mid-Size Trucks for Growth

Assessment

Interactive Video

Business, Architecture

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses General Motors' strategic focus on technology integration, growth in China, and maintaining profitability through a diverse product mix, including SUVs and midsize trucks. It highlights the importance of fuel efficiency and investments in future technologies like electrification. The CEO emphasizes cultural change within the company, focusing on transparency, accountability, and speed to market.

Read more

2 questions

Show all answers

1.

OPEN ENDED QUESTION

3 mins • 1 pt

How does General Motors plan to address fuel efficiency and environmental concerns?

Evaluate responses using AI:

OFF

2.

OPEN ENDED QUESTION

3 mins • 1 pt

What behaviors were identified as important to drive the culture at General Motors?

Evaluate responses using AI:

OFF