BTIG's Greenfield Raises Doubts About Disney Growth

BTIG's Greenfield Raises Doubts About Disney Growth

Assessment

Interactive Video

Business, Performing Arts

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses the Walt Disney Company's stock and the future of ESPN, highlighting the challenges faced due to declining cable subscribers and the shift towards digital alternatives. Bob Iger's confidence in ESPN's future is contrasted with investor skepticism. The investment in BAM Tech is seen as a strategic move to enhance direct-to-consumer offerings. Despite revenue growth challenges, Disney aims to leverage digital distribution to offset subscriber losses. The video also covers Disney's growth projections for 2017 and 2018, emphasizing the impact of industry trends on cable television viewership.

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7 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What were Bob Iger's views on the future of ESPN as discussed in the text?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How did the subscriber numbers for ESPN change compared to the previous year?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What investment did Disney make to enhance its digital distribution capabilities?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges does the Walt Disney Company face regarding ESPN's direct-to-consumer strategy?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the implications of the subscriber revenue trends for Disney's future performance?

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6.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the revenue growth from cable operators compare to the growth in programming costs?

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7.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the trend in cable subscriber losses mentioned in the text?

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