Macy's Closing 125 Stores, Cutting 2,000 Jobs in Restructure

Macy's is undergoing significant restructuring, closing 125 stores and cutting 2000 corporate jobs. The company is implementing a new strategy called Polaris, following previous strategies like Northstar. Despite efforts to revitalize, Macy's faces challenges similar to JCPenney, struggling to attract both high-end and low-end consumers. Investments in store facelifts and new smaller format stores, 'market by Macy's', aim to boost sales, but the effectiveness of these strategies remains uncertain.

What significant steps is Macy's taking to reduce its geographical footprint?

How many stores is Macy's planning to close, and what is the impact on jobs?

What was the previous strategy that Macy's implemented before the current one called Polaris?

What challenges does Macy's face in attracting customers to their stores?

What are the smaller format stores that Macy's is considering, and how do they differ from traditional stores?