Understanding the Pre RFP Process and Proposal Marketing

The video tutorial explains the pre-RFP stage, focusing on identifying qualified responders and gathering necessary data. It emphasizes defining proposal requirements, including constraints and problems to solve. The tutorial covers proposal marketing, ensuring a good supplier bench for effective RFP responses. It also discusses soliciting qualified bidders and making the RFP clear and concise for easy responses.

What role does proposal marketing play in the RFP process?

Why is it important to clearly describe the problem you are trying to solve in an RFP?