INTERVIEW: Magnus Jonsson talks about how Nivea is celebrating its 100th birthday...

The video celebrates Nivea's 100th anniversary in the U.S., highlighting its historical journey from the creation of the first stable emulsifier in 1911 to its iconic blue branding. The celebration includes a special event at Vanderbilt Hall. Rihanna, as the brand's voice, enhances Nivea's presence through her U.S. tour, which is now moving to the UK.

What significant milestone is Nivea celebrating in the U.S.?

• 75th anniversary

• 50th anniversary

• 125th anniversary

• 100th anniversary

What was the original color of the Nivea tin?

• Green

• Blue

• White

• Yellow

What does the brand name 'Nivea' symbolize?

• Rain

• Wind

• Sunshine

• Snow

Who is the celebrity associated with Nivea's brand voice?

• Adele

• Beyoncé

• Rihanna

• Taylor Swift

Where did Rihanna's U.S. tour sponsored by Nivea conclude?

• Boston

• Chicago

• Los Angeles

• New York