INTERVIEW: Montblanc CEO Lutz Bethge on what tonight's celebration is about, on the proceeds raised É

The video discusses how proceeds from Rating Instruments are used to support arts and cultural projects, with a significant portion going to the John Lennon Tourbus Organisation. This organisation provides young people with opportunities to learn about music recording and composition. The tourbus, equipped with studios, will travel across the United States, visiting schools and clubs. The project aims to discover new musical talents and potentially find the next John Lennon.

What is the primary purpose of the proceeds from the Rating Instruments?

• To fund sports events

• To support arts and cultural projects

• To organize community festivals

• To build new schools

Which organization benefits significantly from the proceeds this year?

• The World Wildlife Fund

• The Red Cross

• The United Nations

• The John Lennon Tourbus Organisation

What unique feature does the John Lennon Tourbus offer to young people?

• Scholarships for college

• Free musical instruments

• Opportunities to learn about recording and composing music

• A chance to travel the world

Where will the John Lennon Tourbus start its journey?

• Brooklyn Bridge

• Columbus Circle

• Central Park

• Times Square

What is the ultimate goal of the John Lennon Tourbus project?

• To host a national concert

• To build a music school

• To find another John Lennon

• To create a new music festival