
INTERVIEW: Ruby Anik on JCPenney's new campaign and why the I Heart Ronson line is a perfect fit for JCPenney (Footage b
Interactive Video
•
Business, Design, Arts
•
9th - 10th Grade
•
Hard
Wayground Content
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5 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the main theme of the 'New Look, New Day, Who Knew' campaign by JCPenney?
Innovation in technology
Discovery and surprise in style
Discounts and sales
Environmental sustainability
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the primary goal of JCPenney's new campaign?
To increase online sales
To attract a younger audience with a trendy image
To expand internationally
To focus on luxury products
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How did customers react to the 'New Look, New Day, Who Knew' campaign?
They were confused
They were disappointed
They were excited and curious
They were indifferent
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What makes Ihar Ronson a perfect fit for the JCPenney campaign?
Her experience in retail management
Her magnetism and famous family connections
Her background in technology
Her expertise in finance
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What unique quality does Ihar Ronson bring to the JCPenney event?
Her athletic achievements
Her culinary expertise
Her technical skills
Her whimsical fashion sense
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