Chen: Burden Is on Retail to Transform for Customers

The video discusses the future of bricks and mortar retail in the face of declining mall traffic and the rise of online shopping, particularly Amazon. It highlights the need for physical stores to transform by enhancing customer experiences and focusing on product curation. The discussion also covers the importance of product design in the competitive fast fashion market, with examples like Lululemon's innovative technology. Finally, it addresses Amazon's distribution challenges and the potential of a 'bricks and clicks' strategy.

In what ways can stores enhance customer experience to compete with online shopping?

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What challenges do retailers face in terms of inventory management?

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