SF Billionaires Fund Ad Campaign to Revive City's Image

San Francisco is facing challenges that require it to rebrand itself as a desirable place to live and work. The city is dealing with high commercial vacancy rates, a slow return to office, a fentanyl epidemic, and a large number of unhoused people. Social media has amplified these issues, making San Francisco a focal point in political discussions. A campaign funded by notable individuals aims to address these challenges, with efforts starting as the city prepares to host APEC.

Who are some of the key individuals involved in the campaign to promote San Francisco?

What is the significance of the upcoming APEC event for San Francisco?