Nike Global Sales Rise, But Earnings Miss Mark

The video discusses Nike's latest earnings report, highlighting a 12% sales increase but missing Wall Street estimates. The focus is on supply chain issues affecting inventory, with expert analysis from Poonam Goyal. Rising costs, particularly freight, are a concern, but Nike's digital sales strategy shows promise with a 29% increase. The company aims to shift more sales to digital platforms, adapting to consumer trends.

What are the implications of rising freight costs on Nike's operations and inventory management?

In what ways is Nike adapting its sales strategy in response to changing consumer behavior?