Seat CEO Finds Autos and Mobile to Be a Natural Fit

Seat CEO Finds Autos and Mobile to Be a Natural Fit

Assessment

Interactive Video

Business

University

Hard

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The video discusses the strategic importance of mobile and connected cars, highlighting the company's investment in these areas. It explores collaboration with tech giants like Apple, Samsung, and Google, emphasizing the need for cooperation in the digital world. The impact of car sharing on vehicle demand is analyzed, noting potential market fragmentation. The company's growth and market outlook for 2017 are optimistic, with new product launches planned. Finally, the video addresses the EU's political situation and its potential impact on business, stressing the need for adaptability.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the key reasons mentioned for the natural fit of the automobile industry with mobile technology?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the speaker perceive the future of car ownership in relation to automated and shared vehicles?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges does the speaker identify regarding the impact of car sharing on overall car demand?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways does the speaker suggest that the company needs to adapt to the changing market conditions?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the speaker's outlook for the company's growth in 2017 based on the product cycle and market conditions?

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