What is the significance of the leasing program introduced by Blablacar for its members?
Blablacar Grows Ride-Share Challenge to Uber
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Business, Life Skills
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Hard
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The video discusses Blablacar's rapid growth, particularly in Russia, where carpooling is becoming popular. It highlights Blablacar's scale, surpassing British Airways in passenger numbers. The company is innovating by adapting its ride-sharing model and launching new initiatives like car leasing and Blablalines for shorter commutes.
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Describe the new product called Blablacar lines and its intended purpose.
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