Under Armour Is Giving Nike a Run for Its Money

Under Armour Is Giving Nike a Run for Its Money

Assessment

Interactive Video

Business

University

Hard

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The transcript discusses Nike's market performance, highlighting its strong growth and high expectations. It examines regional growth, noting significant expansion in China and challenges in North America due to competition. The discussion also covers Nike's innovative self-lacing sneakers and their impact on branding. Finally, it addresses Nike's strategy for the upcoming Olympics in Brazil, emphasizing the potential impact on the brand amidst economic challenges.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the analysts' views on Nike's competition with Under Armour and Adidas?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What impact do analysts believe the Olympics will have on Nike's brand?

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