The Rise of Deinfluencing

The Rise of Deinfluencing

Assessment

Interactive Video

Business

University

Hard

Created by

Wayground Content

FREE Resource

The video discusses the influence of social media influencers on consumer behavior and the economy, highlighting the rise of deinfluencing as a counter-trend. It explores how deinfluencing aligns with the Federal Reserve's goals to slow consumer spending and reduce inflation. The video also examines cultural and environmental concerns related to consumption and suggests that the Fed should consider social media data to better understand consumer behavior.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How does social media influence consumer spending according to the text?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of deinfluencing in today's consumer culture?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What role does the Federal Reserve play in relation to consumer spending?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways are younger generations concerned about the environment?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

Why might the Federal Reserve consider using social media data to understand consumer behavior?

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