Apple Wants Deal to Make iPhones in India

Apple Wants Deal to Make iPhones in India

Assessment

Interactive Video

Business, Architecture

University

Hard

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The transcript discusses Apple's strategy to expand into the Indian market due to saturation in other regions. India is seen as a key growth area, but local sourcing rules pose challenges. Despite these, Apple is pushing forward with plans, recognizing India's potential. The discussion also covers Apple's global market position, the importance of China, and consumer preferences in India, highlighting the need for premium products. The video concludes with Apple's efforts to establish manufacturing in India, regardless of tax benefits.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What impact could India's local sourcing rules have on Apple's strategy?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways might Apple adapt its products for the Indian market?

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