VOICED : German craft brewers increasingly

The video discusses a boutique brewery in Potsdam, Berlin, that produces high-quality craft beer in small batches. The brewery avoids traditional distribution channels, selling only locally. Despite minimal advertising, the beer is popular, especially among women, tapping into new markets. The video highlights a trend in Germany towards consuming less but higher-quality beer, reflecting a shift in consumer preferences.

What trend is observed in beer consumption in Germany?

What does the success of craft breweries indicate about German beer drinkers?