Pepsi Delivers Profits on Salty Snacks as Soda Fizzles

PepsiCo reported a strong quarter with impressive sales in Frito-Lay and Quaker Oatmeal, despite challenges in beverage sales. Analyst Lauren Lieberman discusses the company's performance and Coca-Cola's resurgence due to increased advertising. PepsiCo is advised to focus on core brands and develop a small brand strategy to compete effectively. The company continues to innovate in the snack sector, with new flavors and acquisitions like Bear Snacks, to keep the business fresh and modern.

How has Coca-Cola's recent performance affected PepsiCo's market position?

What strategies does PepsiCo need to adopt to address the rise of small brands in the beverage market?