Pressure from Supply Chain and Employees

The video discusses how large companies are integrating sustainability criteria into their supply chains to meet the demands of investors and stakeholders. It highlights the business case for sustainability, emphasizing the influence of Gen X and Gen Y on corporate social responsibility. The video also explores how companies can align sustainability with business priorities to enhance profitability and brand value.

What challenges might companies face when trying to implement sustainability practices throughout their supply chains?

Discuss the relationship between employee engagement and sustainability initiatives within organizations.