Micropayments and Humble Campaigns

Micropayments and Humble Campaigns

Assessment

Interactive Video

Business

Professional Development

Hard

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The video introduces the concept of a humble campaign, a marketing strategy where you offer significant value for a small price to build trust and relationships with customers. By starting with a low-cost transaction, you can encourage future spending and foster customer loyalty. The approach emphasizes humility and value, allowing customers to engage without significant initial investment.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

Describe the relationship between value delivery and the amount of money asked in a humble campaign.

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the benefits of launching a humble campaign for customer engagement?

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