Hamdi Ulukaya: The anti-CEO playbook

The speaker recounts their journey to an old factory in New York, initially seen as worthless, but later purchased and transformed into a thriving business, Chobani. The narrative highlights the importance of community, teamwork, and a new business philosophy that prioritizes people over profits. The speaker advocates for an 'anti-CEO' approach, emphasizing gratitude, community involvement, responsibility, and accountability, ultimately leading to shared success and revitalization of local communities.

What motivated the speaker to visit the old factory in upstate New York?

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How did the speaker's childhood in Turkey influence their perspective on business?

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What emotions did the speaker observe among the factory workers when they learned about the closure?

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What was the speaker's reaction to the CEO's decision to close the factory?

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What changes did the speaker implement after acquiring the factory?

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What does the speaker suggest is necessary for a new business playbook?

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What role do communities play in the speaker's vision of business?

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In what ways did the speaker's experience with refugees influence their hiring practices?

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What is the significance of the phrase 'return on kindness' in the context of the speaker's message?

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How does the speaker define the difference between profit and true wealth?

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