Trade War Resolution Has to Come From the Top, Says Coca-Cola's Ferguson

Trade War Resolution Has to Come From the Top, Says Coca-Cola's Ferguson

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Business, Social Studies

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Hard

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The transcript discusses Coca Cola's operations in China amidst the trade war, highlighting that the company is largely unaffected due to its local production. It explores government relations, business sentiment, and the challenges faced by American businesses in China. Coca Cola's strategy focuses on market potential, consumer preferences, and product development, including teas and healthier drinks. The company is optimistic about growth, leveraging local partnerships and adapting to health trends in the Chinese market.

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7 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How has the trade war affected Coca Cola's operations in China?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What percentage of Coca Cola's ingredients are sourced locally?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What are some of the partnerships Coca Cola has in China?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges do American businesses face in China according to the interview?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What potential does Coca Cola see in the Chinese beverage market?

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6.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Coca Cola plan to adapt to changing consumer tastes in China?

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7.

OPEN ENDED QUESTION

3 mins • 1 pt

What is Coca Cola's strategy regarding traditional Chinese medicine?

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