The $50 Trillion Industry Making a Huge Bet on Blockchain

The video discusses the complexities of global supply chains and the potential of blockchain technology to enhance transparency and efficiency. It explains how blockchain can trace product origins, reduce fraud, and empower smallholder farmers by providing them with economic passports. The video also covers the adoption of blockchain by major companies and the role of smart contracts in automating transactions. Despite its benefits, blockchain faces challenges such as data quality and high costs, but consumer demand for transparency may drive its future adoption.

What are the main reasons for the low adoption rate of digitized bills of lading?

How can blockchain help smallholder farmers improve their economic situation?

What is the significance of the 'economic passport' for farmers?

In what ways can consumer demand influence the adoption of blockchain in supply chains?