Steph Curry Emoji App Tops Kim Kardashian on iTunes

The video discusses Steph Curry's significant social media influence, with 20 million followers, and how it translates into market success for products like the StephMoji app. It highlights the media presence of his family, including his wife and daughter, and their impact on his brand. The video also covers Curry's NBA achievements, comparing him to legends like LeBron James and Michael Jordan. The success of the StephMoji app, which outsold Kim Kardashian's Emoji app, is attributed to its appeal to millennials. Financial aspects are explored, including Apple's cut from sales and potential licensing deals, with Under Armour as a key financial backer.

What does the success of the emoji app reveal about current communication trends among millennials?

Discuss the role of Apple in the sales of the emoji app associated with Steph Curry.