Jaguar Land Rover reports record sales for 2013

Jaguar Land Rover reports record sales for 2013

Assessment

Interactive Video

Business, Architecture

University

Hard

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The video discusses Rover's acquisition by the Indian Starter Group in 2008, highlighting the company's initial struggles and subsequent resurgence with record sales of models like the Jaguar F type. It compares Jaguar's growth in Germany to other brands like Volkswagen, BMW, and Audi, noting Jaguar's significant market gains. The video also touches on the UK's economic performance relative to mainland Europe and outlines future prospects with a new engine plant in the West Midlands, emphasizing the positive impact of Indian ownership.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What new facility is being established in the West Midlands to meet future demand?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the perception of analysts regarding the takeover of Jaguar Land Rover by Indian owners?

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