Apple CEO Sees India at 'Tipping Point' as China Pivot Quickens

Apple CEO Sees India at 'Tipping Point' as China Pivot Quickens

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Business

University

Hard

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The transcript discusses Apple's strategic shift to mitigate geopolitical risks by increasing iPhone production in India, which now accounts for 7% of global production. India is seen as a vital market due to its rising middle class and aspirational brand appeal. Apple has opened stores in India to symbolize its commitment, although these stores may not generate significant revenue due to lack of discounts. The company is also pushing hard to establish India as a viable manufacturing alternative to China, partnering with local suppliers like the Tata Group.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the implications of the rising middle class in India for Apple's sales?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways is India becoming a viable alternative for Apple compared to China?

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