Expanding Into Foreign Markets

The video tutorial discusses various methods for companies to expand into foreign markets. It covers global sourcing, import-export, licensing and franchising, strategic alliances, joint ventures, and foreign direct investment. Each method is explained in terms of its processes, benefits, and challenges, providing a comprehensive overview of international business expansion strategies.

What are some common means by which companies expand into foreign markets?

Explain the process of global sourcing and its significance in international business.

What is the difference between importing and exporting goods?

Describe the concepts of licensing and franchising in the context of foreign market expansion.

What are the risks and benefits associated with foreign direct investment?