Ggplot Colors - how to use colors effectively when creating plots with ggplot2

The video tutorial covers the use of GG Plot in R for data visualization, focusing on color customization. It introduces the R Color Brewer package for predefined color palettes, including colorblind-friendly options. The tutorial demonstrates how to apply these palettes in GG Plot and how to manually specify colors using both named colors and hex codes. The importance of consistent color usage for branding and accessibility is emphasized.

What are the advantages of using predefined palettes in GG Plot?

What is the significance of using hex codes for colors in GG Plot?

Describe the process of finding hex codes for specific colors.