A $500 Million Bet on Reinvigorating Japan's Aging Ski Industry

The video discusses the competition between ski resorts in Japan, highlighting the decline in skier visits from 90 million to 20 million. Hanazono Resort, backed by billionaire Richard Lee, is thriving with increased visitation and revenue, thanks to investments in modern ski lifts. In contrast, Unipi Resort focuses on community engagement and maintaining affordable prices. The potential for further investments in Japan's ski industry is explored, contingent on Hanazono's success.

What challenges are ski resorts in Japan currently facing in terms of skier visits?

What are the implications for Japan's ski resorts if Hanazono's investment proves successful?