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How Grab Bought Uber's Ride-Sharing Business in Southeast Asia

How Grab Bought Uber's Ride-Sharing Business in Southeast Asia

Assessment

Interactive Video

Business

University

Practice Problem

Hard

Created by

Wayground Content

FREE Resource

The transcript discusses the vision of a Super App in Southeast Asia, highlighting the collaboration with Uber after acquiring its assets in the region. It details Uber's ice cream campaign and Grab's successful durian strategy. The acquisition of Uber's ride-hailing business is explained, emphasizing the importance of leadership and collaboration. The discussion also covers board collaboration, non-compete agreements, and the focus on Southeast Asia, with R&D centers in Seattle, Beijing, and Bangalore.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How did the acquisition of Uber's assets impact the partnership between the companies?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the initial perception of the ice cream campaign in Southeast Asia?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What factors contributed to the decision to collaborate instead of competing?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What role does Dara play in the collaboration between the companies?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the company's plans regarding expansion outside of Southeast Asia?

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