GCSE PE Paper 2-commercialisation of sport

The video explores the concept of commercialization in sports, highlighting how it has evolved over time. It discusses the role of sponsorship, media, and the Golden Triangle in driving commercialization. The video compares historical and modern sports, emphasizing the influence of media and sponsorship in generating revenue. It concludes with a call to explore additional resources for further understanding.

How do media partners influence the commercialization of sports?

What factors contribute to the difference in revenue between men's and women's football?

Explain the concept of the 'Golden Triangle' in relation to sports commercialization.