Aggarwal: Amazon Created an Ecosystem

Aggarwal: Amazon Created an Ecosystem

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

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The video discusses Amazon's Prime Day, highlighting its role in attracting and retaining customers. It examines consumer behavior, including trends in Prime membership cancellations. The impact of Prime Day on the retail industry is explored, noting how other retailers respond with their own sales events. The video concludes with an analysis of retail sales and economic conditions, emphasizing the importance of robust omnichannel models for success.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the projected spending during Amazon's annual Prime Day?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the current objectives of Amazon Prime Day?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How has Amazon Prime Day influenced other retailers?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What factors are contributing to the favorable consumer environment in the US?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges are retailers facing in the apparel and accessories markets?

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